Skip links

Dr. X. Naveenraj

Assistant Professor

Department Of BBA

Contact Information

  • Ph.D. Organisational Behaviour., Vellore Institute of Technology, Chennai, 2019
  • M.B.A. (HR & Marketing)., Panimalar Engineering College, Anna University, Chennai, 2012
  • B.Sc. Physics., St. Joseph’s College, Bharathidasan University, Tiruchirappalli, 2010

  • Organizational Culture and Behavior
  • Business Analytics
  • Service Marketing
  • Research Methodology
  • Design Thinking
  • Entrepreneurship Development
  • Event Planning Management
  • Communication For Managerial Personal

  • Organizational Psychology, Stress Management, Organizational Learning Development, Crypto Currencies

  • “Social networking sites in the workplace: an imperative” Development and Learning in Organisations: An International Journal, Emerald Publications, Vol. 31, Issue 3, 2017. (Indexed in ABDC, Norwegian Register for Scientific Journals (NSD), AIDEA (Italy), and Scopus)
  • “Mediating Effect of Online Social Support on the Relationship between Stress and Mental Well-Being. Mental Health and Social Inclusion, Emerald Publications, Vol. 22, Issue 4, 2018. (Indexed in British Library, British Nursing Index, Scopus)
  • “The Financial Determinants of Acquire Return,”  Annals of RSCB, Vol. 25, Issue 3, 2021 (scope)
  • “Investor Psychology Towards Gold Sovereign Bonds: Analysis of Investment Patterns,”  Journal of Interdisciplinary Cycle Research, Vol. 14, Issue. 10, 2022 (UGC).
  • “Wellness Incentives Associated with Improved Employee Outcomes in the Technology Sector,”  International Journal of Research and Analytical Reviews, Vol. 9, Issue 4, 2022 (UGC)
  • “Pedagogical Model for Adaptive Quality Management of Educational Activities Among Students,”  Journal of the Asiatic Society of Mumbai, Vol. 94, Issue 3, 2023 (UGC)
  • “Development of a Management System for a Construction Organization,”  Education and Society”, Vol. 46, Issue 2, 2023 (UGC)

  • IEEE, “Artificial Intelligence and Students Learning: A Study on Outcome of Technological Usage (AI) in Higher Education Platforms,” 2023, 9th International Conference on Advanced Computing and Communication Systems (ICACCS), Coimbatore, India, 2023 (Scopus)

  • NIL

  • “Research Methodology”, (2023), Khwaab Publication, ISBN13:978-8196293178

  • Research methodology and ethics in research publication 2023-2024 ICT-23 15/05/2023–19/05/2023 NITTTR, Chandigarh Education and Educational Management ICT-
    2323119773
  • Effective teaching and learning using social media 2023-2024 ICT-31 05/06/2023-09/06/2023
    NITTTR, Chandigarh Education and Educational Management, ICT-3123121073
  • Managing Your Ego and Emotions at Work Place 2023-2024 ICT-79 11/09/2023-15/09/2023
    NITTTR, Chandigarh Education and Educational Management, ICT-7923133356

  • Consumer Behavior
  • Consumer Psychology
  •  Design Thinking

  • Assistant Professor, Faculty of Management, SRM Institute of Science and Technology, Vadapalani (2022 – Till Now)
  • Research Associate – Vellore Institute of Technology – VIT Business School, Chennai (2014–2018)

  • Sr. Executive, Business Development, Centrum Direct Limited: 2012-2014
  • Freelancer: Production Executive (Ad & Feature): 2019-2022

  • NIL

  • Madras Management Association (MMA)
  • Institute for Engineering Research and Publication

BOOK CHAPTERS

  • “Ch. 8: Digital Currencies and Their Relationship Towards Economic Instability” (2023), Emerging Insights on the Relationship Between Cryptocurrencies and Decentralised Economic Models, IGI Global Publishers, ISBN 13: 9781668456910
  • “Ch. 8: A Critical Evaluation on the Association Between Leadership, Mental Health, and Work-related Pressure among the Employees in the IT Industry During COVID-19″  (2023), Opportunities and challenges of HRM approaches during the COVID-19 pandemic, Iterative International Publishers, ISBN: 978-1-68576-400-5