Dr. E. Vanitha

Finance, Marketing, HR

• Thirukkoilur college of Arts &science-Thirukkoilur –June 2013- Jan 2016
• Swami vivekanantha college of Arts &science - Villupuram – June 2016-March 2019
• Mohamed Sathak College of Arts and Science - Chennai –June 2019- may 2026

Journal Publications: (International followed by National)

• Role of Ombudsman Scheme in Resolving Problems of Banks Customers in Banking Sector in India - Asia Pacific Journal of Research
• Grievance Redressal level: impact of Banking Ombudsman Scheme in Banking Sector in India - IJSART

Conference Presentation / Publication

• "Sustainable Social Media Green Marketing Campaigns" - International Conference on Horizons in Commerce and Management (ICNHCM-2024) at PERI College of Arts and Science, scheduled for March 27, 2024
• "An Investigation into The Use of AI and Its Difficulties in Human Resources- International Conference on “Designing People: Innovations in HR through Design Thinking” at PPG Business School, Coimbatore, on April 3, 2024.

Book Published:

• ESG practices and corporate financial performance: A conceptual and empirical review
• Social Entrepreneurship and its impact of Indian Economic Development

Workshops / Conferences / Seminar – Attended:

• Participated in the one week online international webinar on “Recent Trends in Management” at S.A College of Arts and Science on from 19th August 2021 to 27th August 2021
• Participated in the two day online international webinar on “Resilience Strategy for Indian Economy: Role of Commerce and Accounting in New Normal” at S.A University of Kolkata on 13-14 February 2021.
• Attend a 5-day online workshop on SPSS in Research, organized by STAR INTERNATIONAL Foundation for Research and Education, Tiruchengode, from December 26 to December 30, 2023.
• Participated in the International Conference on Horizons in Commerce and Management (ICNHCM-2024) at PERI College of Arts and Science, scheduled for March 27, 2024.
• Participated in the International Conference on “Designing People: Innovations in HR through Design Thinking” at PPG Business School, Coimbatore, on April 3, 2024.

Workshops / Conferences / Seminar – Organized

• Organized a highly informative seminar titled "Basic Principles and Key Elements of Research Methodology." On October 27, 2023.
• A one-day workshop on “Virtual Tax Return Submission was conducted on August 25, 2023.
• A one-day seminar was organized on February 21, 2023, with a speech on the topic "Business Idea Generation Techniques for Budding Entrepreneurs."

Faculty Development Programme Attended

• Participated in the online FDP on “Cognitive Analysis in Financial Services”, on 04th August to 11th August 2021 at S.A College of Arts and Science
• Attended a faculty development program at Justice Basheer Ahmed Sayeed College for Women from December 14, 2022, to December 20, 2022.
• Participated in a faculty development program at JEPPIAAR College of Arts and Science on April 6, 2022.
• Participated in a faculty development program at Dr. MGR Educational and Research Institute from October 9, 2023, to October 15, 2023.
• Participated in a faculty development program at TNSDC and Naan Muthalvan from June 24, 2024, to June 29, 2024.

Online Courses Completed:

• NPTEL-AI in Accounting
• NPTEL-AI in Marketing
• NPTEL- Supply Chain Analytics