Dr. K.E.Deepa

Journal Publications: (International followed by National) :

• Worklife Balance Among Women in IT & ITES Employees In Chennai - K.E.Deepa & Dr.L.Vijay - International Journal of Management (ISSN 0976-6510)
• The relationship between the five factors of Personality, Individual Job Performance and its components in the Indian Corporate sector – K.E.Deepa & Dr. K. Karuppaiah - International Journal of Advanced Research in Management (ISSN 0976-6332)
• Challenges faced by the Indian Organization for Human Resource Development- K.E.Deepa & Dr. K. Karuppaiah - International Journal of Marketing & Human Resource Management (ISSN 0976-643X)
• Understanding Technical approach to Productivity to Productivity in Human Resource Planning - K.E.Deepa & Dr. Manimaran - Journal of Management (ISSN 2347-3959)
• Cyber Crime – A Socio-Legal Perspective – K.E.Deepa – Digitalization of Banking Operations (ISSN 978-93-5331-550-8)
• A study on online food delivery system with the development of food credibility model (OFCM) – K.E.Deepa & Vaishnavi Balasubramanian – Paper code ICATBM_167 at School of Management studies, Sathyabama Institute of Science and Technology.
• INTERNATIONAL Journal Of Cultural Studies and Social Sciences vol.20, Issue-1, No.59 journal ISSN:2347-4777, Double blind Peer Reviewed, Referred and open access UGC CARE listed journal titled “A Study on Impact of Online Teaching During covid-19 Period with special Reference to Chennai” dated January to June 2024.
• SCOPUS journal, Educational Administration: Theory and Practice 2024, 30(1), 01-07 ISSN 2148-2403 titled “A Study on Emotional Intelligence and Its Impact of Technology learning on Job Performance” Published on March 6 2024. DOI:10-53555/kuey.V29i1.7323.
• SCOPUS journal, African journal of Biological Science AFJBS Vol 6. issue 14.2024.1811-1821 Published on 8 August 2024 titled “A Study on Emotional Empathy and Personality Traits Among Arts and Science Students”.
• SCOPUS journal, Exploring the Role of Motivation in Employee Retention Insights from Manufacturing Industry, Educational Administration : Theory and Practice 2024, 30(1), 5197-5207. ISSN : 2148-2403
• Presented a paper titled “ Women’s Role in Sustainable Development in the MCC-ICSSR-SRC two day National seminar on Vision Viksit Bharat @ 2047 under the subtheme “ Accelerating Women’s Economic Foot Print : Addressing a vital missing link in India’s Growth Story “ organized by Department of Economics, MCC, Chennai on 21st January and 22nd January 2025
• Presented a paper titled “Work Life Balance for Women Employees in IT sector in and around Chennai city” at 5th international Conference on Viksit Bharath 2047 : Sustainable Business Development Strategies for Inclusive Growth (ICSBDSIG-2025) on 10th and 11th March 2025 organised by the Department of Corporate Secretaryship , School of Management , ALAGAPPA UNIVERSITY, Karaikudi in collaboration with The Institute of Cost Accountants of India
• SCOPUS journal, Harnessing Artificial Intelligence for Sustainable Resource Management International Journal of Environmental Sciences, ISSN:2229-7359, Vol.11 No 17s,2025 published on 21st july 2025

Conference Presentation / Publication :

INTERNATIONAL SEMINARS /CONFERENCE PARTICIPATED & ATTENDED

• Attended International conference on ‘Ethical Issues in Academic Research’ conducted by Indian Academic Researchers Association [IARA], Tiruchirapalli, TamilNadu in April2019.
• Presented a paper titled “Women Entrepreneurs in India” in an International Seminar on global business Climate –Impact in India at Annai Mathammal Sheela Engineering College, Namakkal on 9th Oct 2009.
• Presented a paper titled “Impact of IT in Service Marketing” in an International Seminar on Impact of IT in Financial Sector at Vivekananda College, of Arts & Science Namakkal on 11th Feb 2010.
• Presented a paper titled “Stakeholders in Business Environment” in an International Seminar on Impact of LPG in Indian Business Scenario at Annai Mathammal Sheela Engineering College, Namakkal on 26th Feb 2011.
• Participated in International Conference on Research Innovation and challenges by Center for Research and Training(CRT), NFED Coimbatore from 19 to 21 January 2023.
• Presented a paper in International conference on Management titled “ A Study on Role of Efficacy in Work Place Environment using Kaizen Technology at Stella Maris college on September 2nd,2025.
• Presented a paper titled “A significant study on an Integration of Block Chain with AI – A New paradigm for secure and Transparent Intelligence at International Conference on Panoramic Advancements in Business Paradigm 2026 at Patrician College of Arts and Science , Chennai on 22nd January 2026.

NATIONAL LEVEL SEMINARS PARTICIPATED & ATTENDED

• Presented a paper titled “Nine Best practices of Talent Management” in a National Conference on Emerging Trends in Global business at RVS Institute of Management Studies, Coimbatore, India on 10th Sept 2011.
• Presented a paper titled “Work life Balance of women Employees “in a National Conference on New Paradigm on Management at SA Engineering College, Chennai on 19th Feb 2011.
• "Role of Media in Rural Marketing", Impact of Micro Finance in Enhancing competitiveness and Growth of Rural Markets in India, PSGR Krishnammal College, Coimbatore, Dec, 23, 2010.
• Presented a paper titled “Family Firms” in a National Conference on Challenges in Entrepreneurship at SSM college of Engineering, Kumarapalayam, India on 18th Feb 2011.

STATE LEVEL SEMINARS ATTENDED

• Presented a paper titled “Corporate Governance in India” in a State Level Seminar on Recent Trends in Capital Market at Kanchi Sri Krishna College of Arts & Science, Kanchipuram, India on 17th Feb 2011.
• Presented a paper titled “Global Recession Challenges and its Impact on Service Sector” in a State Level Seminar on Global Recession –Challenges and its Impacts at Pavendhar College of Arts & Science, Salem, India on 25th Sept 2009.

Books Published :

• Book titled “Strategic Human Resource Management” ISBN 978-81-967142-4-6 through ASAN International publications on 22-Jul-2024 by Raja Rammohan Roy National agency for ISBN Department of higher education, Govt. of India.
• Book titled “Elements of Treasury and Risk Management” ISBN:978-81-985920-3-3 ON 23-APR-2025 through ASAN International Publications by Raja Rammohan Roy National agency for ISBN Department of higher education, Govt. of India.
• Book Chapter in Navigating the Challenges of Functional Management titled ETHICAL DIMENSIONS OF AI IN HRM TOWARD RESPONSIBLE AND SUSTAINABLE PRACTICES published by Muthra Publishers ISBN:978-93-94725-44-7, PAGE NO.221 dated 11 November 2025)

Workshops / Seminars / FDPs / STTP (Conducted / Attended) 17 Work shop

• Participated in Faculty Development workshop on “NSE‘s Certification in Financial Market” at Dept. of Management Studies, University of Madras on 13th Nov 2009.
• Attended the Faculty development Programme on “Competency Building for Modern Management” at Mohammed Sathak College of Arts & Science, Chennai on 12th March 2009.
• FDP on “creation of Google sites and OER” organized by Department of Business management , RBURR women’s college, Telangana on 26th may 2020
• 7 days FDP titled ‘power packed training on transforming as leaders Improve your USP(upgrading skills for positions) organized by S.A.Arts and Science college ,Chennai from 13th July 2020 to 19th July 2020.
• One week International FDP on ‘360 classroom Management-Teaching Methodology’ from 16th to 22nd May 2020 by Sri Sai Ram Engineering College.
• Online FDP on Examinations in wake of Covid-19 held on 8th May 2020, organized by department of commerce, Patrician College, Chennai.
• FDP on ‘My life My pride My career’ by department of accounting and finance in association with Audacious Dreams Foundation on 18th May 2020.
• Two day FDP on ‘Virtual Teaching’ conducted by Coimbatore Institute of Technology (CIT)-Teaching Learning Centre (TLC) on April 20 and April 21, 2020.
• Online FDP on “The impact of COVID19 in manufacturing sector in India” held on 16th May 2020 by Shree Chandraprabhu Jain College, Minjur, Chennai.
• FDP on “New learning on Entrepreneurship for educator” at DB Jain College, Thoraipakkam, Chennai on 18th May 2020.
• 2 days FDP on “Statistical application using SPSS” by Dr. R. Ravanan organized by Shri Shasun Jain College for Women, Chennai on 16th & 17th May 2020.
• One week FDP on “Effective learning and teaching methods of Business Practices” organized by Kalasalingam Business School, Tamilnadu from 19th May 2020 to 26th May 2020.
• 10 days FDP on “Innovative knowledge tuning for academicians” organized by Department of Arts & Science & Management studies, St. Peters institute of higher education and research, Chennai from 18th May 2020 to 27th May 2020.
• A 2 days online international conference title “Global sustainable development” by Dept. of Corporate Secretary ship by Shree Chandraprabhu Jain College, Minjur, Chennai on 11th & 12th June 2020
• National Skill Development program on “Re-energizing the classroom with innovative teaching technique” by Dept. of Commerce, Rajapalayam Raju’s College on 12th June 2020.
• NPTEL-AICTE, Faculty Development Program on “Performance and Reward Management”.
• Participated in two weeks refresher course on “Teaching, Learning and Research Pedagogy for Excellence in Education” held from 31st May 2021 to 14th Jun 2021 conducted by Sairam Institute of Management Studies.
• Participated in the One Day National online workshop on “Writing Proposal for Funded project” on 01st Aug 2024 conducted by Global Institute of Statistical Solutions (GISS).
• 7 days FDP on “Recent Advances in Teaching and Research on Sustainable Development in Commerce” organized by school of commerce, Vel Tech Rangarajan Dr.Sagunthala R&D Institute of Science and Technology, Avadi from 11th december 2024 to 17th December 2024
• One day International Workshop on “ Watch a Movie, write a Research Paper : An exclusive workshop on film analysis and publishing “ organized by the institute for scholarly Research & Training on 7th December 2024
• Two day National level workshop on “Factor Analysis in Assessing Latent Constructs in Research” : Demonstration & Hands on Experience, IQAC, DBJC and Centre of Data Analytics & Research on 18th and 19th December 2024
• 7 Days online National level Professional Development Programme on “Evolving Paradigms in Research Design : from positivity to intrepretism in Business and Social Research “ from 1st September 2025 to 8th September 2025 vy department of commerce(IAF) SRM Institute of Science and Technology , Vadapalani
• 7 day International Faculty Development Program organized by the department of management studies on the theme “Gen Z and Digital Transformation : Preparing Future Ready Educators” held from October 21,2025 to October 27, 2025
• 7 days online Faculty Development Programme (FDP) on “Academic Publishing in Social Sciences: Target Scopus Indexed Journals” organized by the Department of Commerce, St.Joseph’s college(Autonomous) , Tiruchirapalli held from 22nd to 29th september 2025.
• 5 days faculty development programme on “Patents in AI ERA : protecting innovation in the digital world” from 19th January 2026 to 23rd January 2026 at Jeppiar Institute of Technology, Sriperumbudur

Resource Person / Chaired Sessions Conferences / Invited Talks :

• A sessión chair for International Web Conference on Women Empowerment through Education, employment and entrepreneurship organised by deparment of economics , St.Mary’s college , thoothukudi in association with NFED coimbatore on 26-27june 2020.
• A Resource person to the Paper presentation on ‘Capacity Building Programme’organised by department of management studies associated with IQAC,Dhanraj Baid Jain college on 10th March 2022.
• A Resource person in one day seminar on “Business Idea Genaration Techniques For Budding Entrepreneurs” held at department of B.COM Corporate Secretaryship, Mohammad Sathak College Of Arts And Science on 21 February 2023.
• Resource person for a webinar titled “Business Idea Generation” at jawaharlal Nehru college for women,ulundurpet

Online Courses Completed - 4 COURSES COMPLETED, 1 google certification, 3 MDP

• Completed Certification Course from Google Digital Unlocked on 12th June 2020 titled “The Fundamentals of Digital Marketing”
• Completed NPTEL course titled “Performance and Reward Management”, IIT Kharagpur for the period of 12 weeks from July 2019 to Oct 2019.
• Completed NPTEL course titled “Leadership and Team effectiveness”, IIT Roorkee for the period of 12 weeks from January 2022 to April 2022.
• One week online course on “Research methodology for Social Science” held on 6th April to 12th April 2020, by Indian Academic Researchers Association.
• Online Management Development Program on Basic Excel to Advance Excel between 30th May to 30th June 2021 from Silicon City College of Management & Commerce, Bengaluru.
• Attended MDP at Anna University on 3 February 2024 titled “ Accelerating Innovation: A Deep Dive into Emerging Technologies and Entrepreneurship” organized by ITNT Hub partnering with ICT Academy, Information Technology and digital services department, Government of Tamil Nadu.
• Four days MDP on “clicks to conversion- A Strategic Approach to digital Transformation” held from 18 November 2024 to 22 November 2024, conducted by the faculty of Management, Sri Padampat Singhania university.
• Completed NPTEL course titled “ Project Management “ IIT Kanpur for the period of 8 weeks from July 2025 to September 2025
• Completed NPTEL course titled “ Managing Services” IIT Kanpur for the period of 8 weeks from July 2025 to September 2025