Dr. S. Dheepalakshmi

• Consumer Behavior
• Consumer Satisfaction
• Sustainability
• Entrepreneurship
• International Business
• Behavioral finance

• Strategic Business Leader
• Leadership and Management skill
• Basis of Accounting
• Performance Management
• Business Correspondence
• Management Accounting
• Financial Accounting
• Financial Management
• Marketing and Income Tax Law and Practice

Achievements and Awards

• Best paper award on “Impact of various demographic factors influencing customer satisfaction-An empirical study on Electronic products in Vellore District”, FIMS & Saxion University of Applied Science, Netherlands, held online on 13th and 14th.
• Best paper award on “A Study on Online shoppers’ perception towards online grocery shopping websites in Vellore District” organised by SA Arts and Science, Avadi, Chennai, 2022

Journal Publications: (International followed by National) :

• A research article published in the Journal of Information Technology Management, “Exemplary Growth Through Online Shopping with Satisfied Consumers in Vellore District”. Vol. 15, (Special Issue), 92-110 (2022)
• A research article published on Qubahan Academic Journal, “The Antecedents of Online Purchase Intension During COVID-19. A Serial Mediation Approach” Vol 4, Issue 1, 201-209 (2024)
• A research article published on the International Research Journal of Multidisciplinary Science, “Exploring the effect of marketing factors on customers’ online purchase intention using the stimulus organism response (SOR) framework ” (2024)
• A research article published in Multidiscip.Rev, “Exploring the impact of digitalisation on rural women’s socio- economic status: A bibliometric and scoping study” 8: e2025063. (2025)

Conference Presentation / Publication :

• Presented and published through an international conference titled “Impact of various demographic factors influencing customer satisfaction-An empirical study on Electronic products in Vellore District”, ISBN- 978-81-935852-6-9, proceedings of the 2nd International Conference on Transformation of Business for a circular economy, by FIMS & Saxion University of Applied Science, Netherlands, held online on 13th and 14th.
• Presented and published through an international conference titled “A Study on Online shoppers’ perception towards online grocery shopping websites in Vellore District”, “Shodhsamhita: Journal of Fundamental & Comparative Research”-Vol VIII, no.1(XVI):2022.
• Presented at an international conference held at Vellore Institute of Technology, titled “Driving Change: The Role of Digitisation in Socio-Economic Development ”

Workshops / Seminars / FDPs / STTP (Conducted / Attended)

• Organizing Committee member for the International Conference on “Reimagining Management in the Era of AI, Sustainability and Inclusive Growth towards Viksit Bharat,” held on 18th and 19th February 2026, facilitating insightful discussions on emerging trends and innovations in banking technology.
• Organizing Committee member for the inaugural Inter-School Event "Ideation 2k25" at the Department of Commerce – International Accounting and Finance, SRMIST, FSH, Vadapalani, October, 2025.
• Organizing Committee member for the National-level Professional Development Programme titled “Evolving Paradigms in Research Design: From Positivism to Interpretivism in Business and Social Research” at the Department of Commerce (IAF), SRMIST, Vadapalani Campus. September, 2025.
• Coordinated an Industrial Visit Trip to HATSUN, Kancheepuram at SRM IST Vadapalani Campus, January 2026.
• Coordinated an Education Trip to Munnar at SRM IST Vadapalani Campus, March 2026.

Online Courses Completed

• “Managing Change in Organisations: NPTEL Course in March, 2026.
• “Strategic Sales Management” NPTEL Course in September, 2025.
• “Advanced Financial Analytics ” NPTEL Course in April 2026.
• “Introduction to Marketing Essentials” NPTEL Course in April, 2026.